Ecoleader: GMAD

Employee Kit – January 2018 –

A Kit for Employees


GMAD was looking for a series of objects to give their employees as they moved into their new office. After brainstorming, they decided on desk items to facilitate everyday work and games for their common areas. 

The positive impacts of our products

Economic spinoffs – One of our most important commitments and values ​​is to design local products. For this project, we worked with the Montreal designers Allstudio. Certified wood was used for the various desktop items, the base of the mini white board as well as the communal domino and checkers games. All wood was cut, sanded and engraved in our studio in Montreal. That means 14 local businesses were involved in the creation process for this product.

Environmental impacts – Like we said, the manufacturers are located in Montreal and the production is local. Therefore the items only traveled in the province of Quebec  meaning less than 5 miles. So, not much greenhouse gas was produced overall — that’s a win for the company!

Social benefits – By handing out a locally made product, GMAD is putting the spotlight on local products and showing off the creativity of Canadian designers. The company is therefore positioning itself to promote local talent.

GMAD – A role model for our Ecoleaders

GMAD can see the impact it makes by choosing a local supplier: it encourages local creativity, minimizes environmental impacts and supports jobs in the country. This strategy is in line with its mission and overall vision.